The illustrator of ‘Toothpaste For Dinner’ never fails to amuse Eve, one of our designers at Underscore.

And I don’t just mean a snigger, or a single syllable ‘HA’. I mean a full outburst of multiple HA’s that shoot out of her mouth.

Straight from the horse’s mouth, here is why ‘Toothpaste for Dinner’ makes it into Eve’s debut blog post:

“It’s simple, rough and crude in style (child-like even), and daft as s*** (am I allowed to swear?). The brainchild of a man who goes solely by the name of Drew (like Madonna, or Kylie, but not quite as famous), Toothpaste for Dinner is a daily, one-panel cartoon which brings to life round-corner, square-headed, stiff, alien-like beings, looking awkward in very standard situations. Banter is juxtaposed against simple drawings for the audiences amusement.”

We relate this to the 1970’s era, which Eve adamantly believes to be _underrated, “Shove your mini skirts, your Charleston,  your Mohawk, and give me 48 minutes and 57 seconds of Mike Oldfield’s Tubular Bells any day!”

Back on subject, the 1970’s was an era that demonstrated advertising and design at its best. An advertisement purely relied on the relationship between a clever, simple, witty headline, and a bold image, in order to convey the message. And it worked.

To sum up, according to Eve, “The simplest ideas are always the best” and you can quote her on it!

Check out “Toothpaste for Dinner” if you too, like a laugh a day. And let’s face it, who doesn’t?

Today is a great day for new business
Today is a great day for new business