Underscore | London Branding, Digital & Design Agency

Underscore is a results driven branding, digital & design agency based in central London.
We get underneath brands, and add weight to their communications.


We’re getting (even more) into the festive spirit with our favourite of the 2011 Christmas lights. Have you seen them all?

1. Carnaby Street
Fashionable favourite Carnaby Street raises the bar with its brilliant, larger than life Christmas decorations. Be sure to pop in to Kingly Court as well – their turnout is understated and gorgeous.

2. St Christopher’s Place
Tucked away behind Selfridges on Oxford Street, the gorgeous disco-esque display at St Christopher’s Place lights up this beautiful corner of the West End.

3. Covent Garden
It’s hard to go past the stunning piazza in the heart of one of London’s most popular shopping districts. This year it’s anchored by an absolutely stunning Christmas tree.

4. Regent Street
One of the biggest, one of the best. Try not to stumble into too many Christmas shoppers as you gaze upwards at the beautiful star-shaped canopies.

5. Duke of York Square, Chelsea
The Christmas tree at the heart of Chelsea’s Duke of York Square is enormous and truly breathtaking.

Feeling festive yet? Why not get out there and see them for yourself?