Underscore’s latest challenge has been to visualise and launch a brand new lifestyle and fitness concept to be known as ‘Viva’.
Viva will be the umbrella brand for a new health and tennis complex plus boutique “Villahotel” to be located within the Algarve’s ‘golden triangle’ in sunny Portugal.
The facilities have been designed by international award winning architect Vasco Viera of Arqui and developed to meet a demand in the area for exclusive luxury and exceptional customer service.
Underscore’s comprehensive design project included:
• Brand identity
• Business Plan
• Website design
• Advertising concepts