Amazon's new retail concept, 'Amazon Go', introduces new technology that could completely change the way we shop.

3 min read

While many are aware and have heard of the term “black Friday”, few know what it really means and how it came to be. Black Friday is the name given to the shopping day after Thanksgiving. Believe it or not, It was originally called Black Friday because so many people went out to shop that it caused traffic accidents and sometimes even violence. The name started out as a negative connotation...

5 min read

The modern supershopper uses mobile to stay completely up to date and informed. How can brands adapt their digital and retail strategies to compensate?

4 min read

It’s always a bit of a leap of faith to attempt sweeping predictions about business and consumer trends but despite the undeniable pace of change in consumer behavior driven by technology one thing prevails in any business - if your customers like your style and enjoy doing business with you, they’ll continue to do so, but only if you don’t lose pace with the world you inhabit.

5 min read

Recent stats show that small decreases in customer waiting time can dramatically increase conversions in physical retail spaces.

2 min read

To connect with multiple markets, international brands need to strike a balance between global recognisability and local expectations.

6 min read

After years of resisting, is it finally time to accept that vertical video is the way forward for brands looking to engage online?

5 min read

Sales of luxury handbags with no visible logo are on the rise. What does this teach us about wider luxury fashion trends?

4 min read