Branding, Digital, Print, Lifestyle, Property
Retreat, rebalance, recharge
Unique spa and health facility ‘Life is for Living’ previously existed as a well-kept celebrity secret, but approached Underscore to help give them a platform for speaking to a wider market. Our full rebrand repositioned them as ‘Living Retreats’, creating a premium identity that better communicates their core offering and points of difference.
increase in website traffic in first 3 months following rebrand
About the brand exploration
Alongside our complete overhaul of their name, visual identity and messaging, Underscore also gave them a new digital presence, driving a massive increase in traffic in the first few months. Living Retreats have since gone from strength to strength, expanding their retreats overseas and being featured in the national media.