View more

Seafish – Seafood Week

‘Seafood Week’ is a national campaign aimed at increasing seafood consumption, with numerous activities and promotions pushed through every media platform.

Seafish – Seafood Week

In total, more than 100,000 products hit the shelves carrying the Seafood Week branding through partnerships with Youngs & The Saucy Fish Co. Meanwhile, over 500 independent fish &chip; shops got involved, promotions were pushed at retailers and restaurants including Sainsbury’s, Co-op, Yo! Sushi and Loch Fyne, and a massive social media campaign made over 54 million social impressions.

Seafish – Seafood Week

“Thanks so much for such a great result.”
Chris Middleton
Seafish