And so this is Christmas… and what have we done?
This year marks underscore’s third year working with Duke Of York Square on their amazing festivities including their centre piece Santa’s Grotto, and we were very proud to see the contribution our designs have made to a place where children can go to make their wishes for the season.
It was brilliant to see underscore’s event branding at Chelsea’s premier retail & leisure destination finish the year so well. Santa’s Grotto has been a roaring success, with over 90% of time slots booked out on our online system over a month in advance, a true reflection of the importance of integrating branding seamlessly with social media for awareness and digital for booking and tracking customer flows.
This saturday we saw children enjoying stories read by Santa and plenty of eager eyed children having their photograph with Santa after which they were sent a copy by his dedicated elves.
Oh, and speaking of elves we’re pretty convinced a few of Santa’s ‘other’ helpers must have escaped last Friday as they were seen sneaking into a few West End pubs near our office. This was probably to relieve some stress from making all those toys but if anyone sees them again please contact us on twitter @underscorelive
Underscore are finishing a challenging but very rewarding year on a great note, we’ve worked with a range of top clients this year, and are already looking forward to some incredible things in 2014.
So from all of us at underscore, we hope you have a very Merry Christmas and all the best for the New Year ahead.