Underscore is a full-service branding agency with a difference. We’re an international team of connected thinkers and award-winning digital specialists that help ambitious brands to create a better connection.

Whatever the market, whatever the brief
We get underneath
We add weight
We make a connection
Because that’s what an underscore does.


“The team at Underscore has been simply great to work with over the last three years. They have consistently delivered top quality results and feel like an extended part of our own team that can either lead the way on key initiatives or provide marketing support wherever needed.”
Katherine Westcar
Head of Marketing at Frasers Property UK
“This has been a journey that has made me so proud of the team. The passion, energy and dedication this team have has inspired the new brand and I couldn’t be prouder.”
Anisha Patel
Director of Marketing, GPE
“Working with Neil and the Underscore team was totally refreshing. The Underscore approach is very much to connect and truly understand their client, brand and the challenge.”
Breige Donaghy
Director of Delicious Food at Co-op
“Underscore have been a great asset on our journey to evolve our unique brand offer of “Say Yes to Impossible” in the digital space. We are delighted with the finished product.”
Youlia Nagaytseva
Head of product and marketing, Insignia
“We have built a relationship over time that has enabled Underscore to understand our audiences and create a brand with a focus on the brand experience required for a global business.”
Carine Jean Jean
RTL Adconnect
“We love the new website from Underscore as it reflects both our unique ecosystem and our club facilities in equal measure. It also provides an amazing platform for members to share knowledge and contacts through our webinars and our virtual events.”
Jessica Barwell
Marketing Communications Manager, Homegrown
“You’ve been a significant part of our journey this year, and we’re looking forward to a stronger relationship in the years to come.”
Saleem Beg
CEO, Teque
“Looks like we made it! It’s looking great and working as intended so many thanks for that.”
Andrew Carrier
Chief Marketing Officer, Quant
“We were looking for an agency that could act as a consultant, identifying opportunities, thinking globally, pushing creative ideas and making strategic recommendations - and that's what we've got from our relationship with Underscore.”
Nick Rose
Head of European tour Foundation
“As an established international brand, we wanted to work with an agency in London with experience of reaching international audiences.”
Evgeniy Zaitsev
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Today is a great day for new business
Today is a great day for new business