We help brands get better connected
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Home Grown
private members club
.The private members’ club for business as unusual
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How we built a digital community for London’s leading members club for entrepreneurs.
The core purpose of Home Grown is to facilitate introductions and connections, so we needed to ensure that our solution could connect the dots more easily between the club itself and their membership.
Home Grown


Our digital solution integrated multiple APIs and a CRM to help members connect better online, to showcase and book digital events such as webinars and also to help members book private spaces to meet.








Home Grown
“We love the new website from Underscore as it reflects both our unique ecosystem and our club facilities in equal measure. It also provides an amazing platform for members to share knowledge and contacts through our webinars and our virtual events.”
Jessica Barwell
Marketing Communications Manager


The outcome is a more connected brand and a digital eco-system that can facilitate meaningful introductions and connections for aspiring entrepreneurs and ambitious professionals.


