We understand that being ethical and sustainable is a journey - as is making deep, lasting change. We are committed to using our business as a force for good, and hold ourselves accountable to the same standard we expect from our favourite brands.
We must all strive to create a new wave of consciousness and build a close inter-relationship between humankind and the planet we all share.
The carbon problem
The internet currently produces 3.8% of our global carbon emissions, surpassing the impact from both the aviation and shipping industries. It’s clear we’ve stumbled blindly into the digital age - and as more people get online globally and the demand for AI, robots and video surveillance rises - this figure is only set to increase.
What are we doing?
One of the easiest and most effective ways to prevent ecological collapse and keep our temperatures from rising above 1.5C is to plant more trees and reassess your digital footprint.
We are working towards a positive digital impact across our own, and clients’ digital footprint by improving load speeds, reducing carbon emissions and creating more sustainable options within our digital offering. In addition we are proud to be partnering with Ecologi and we're starting to plant 10 trees for every new enquiry or 100 for every new client onboarded, contributing towards growing our own Underscore forest.
Ecologi x UNDERSCORE
Climate action should be easy. Ecologi exists to allow everyone the access to make a difference - no matter how big or small.
Their mission is to remove 50% of global CO2 emissions by 2040 and responsibly plant billions of trees every year. They partner with Eden Reforestation Projects and support a range of carbon reduction projects that are certified at the very highest level by Gold Standard and equivalent.
How can you join in?
We know that offsetting cannot be done alone – but as a simultaneous reduction in personal emissions to support real behavioural change.
Our partnership with Ecologi enables our clients the opportunity to get involved in a variety of both local and global projects - from forest protection to mangrove planting.
We are still in the beginning of our climate journey, but collectively we have the power to secure our future. It won’t be easy and it won’t be overnight but the rewards will be unparalleled – for brands, customers, and for the entire planet.
