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James J Fox needed a brand strategy to celebrate their unique heritage and offer ahead of an international expansion plan featuring online purchasing.

Results

Digital expansion strategy agreed
The oldest cigar merchant in the world with a rich history of clients that includes Sir Winston Churchill and Oscar Wilde, is now increasing its appeal for a growing international audience of overseas customers that know James J Fox provides the authentic taste of history.
“This was a great exercise in rethinking our business”
JAMES J FOX