Client
Nuhu+
Project
Branding, Communications, Digital, International, Print, Lifestyle, Property
Positively better living
Brand communications for a luxury property developer
Nuhu+ brings together international lifestyle development expertise and unparalleled luxury to the crowded property development world. Priding themselves in being the ‘go-to developer’ for considered design.
60.7%
new website visitors in first year following rebrand
6
premium London developments
About the brand exploration
We were approached by Nuhu+ to capture their vision of becoming the 'go to' residential developer in the world's leading cities. Our brand story of ‘Positively better living’ was created to transcend across all touch points to help build both a strong corporate culture and consistency for their communications
A standard was created for the brand, Nuhu+ connect widely through the use of distinctive imagery and stylings and this connection allows Nuhu+ to gain further traction as the go-to brand as they seek to be globally recognised for their premium residential developments..
A standard was created for the brand, Nuhu+ connect widely through the use of distinctive imagery and stylings and this connection allows Nuhu+ to gain further traction as the go-to brand as they seek to be globally recognised for their premium residential developments..
Stephen Hughes, Nuhu+
“Underscore’s understanding of luxury and property brands was invaluable when helping us to connect with a range of international audiences.”